ARLA/CLUSTER: Relatorio da Ofcom 2014 sobre a Radio Digital no Reino Unido

João Costa > CT1FBF ct1fbf gmail.com
Segunda-Feira, 29 de Setembro de 2014 - 13:53:46 WEST


Ofcom publishes Digital Radio Report 2014

Ofcom has just published its *Digital Radio Report* for 2014. This annual
report covers availability, take-up, listening patterns and attitudes
towards digital radio.

The report, which was requested by Government in 2010 as part of the
Digital Radio Action Plan, shows that over a third (36.3%) of all hours of
radio listened to were on a digital platform in the year to the end of June
2014. This is an increase of 2.4 percentage points on the previous year,
and an increase of 10.4 percentage points since 2011.

The proportion of people who said they owned a digital audio broadcasting
(DAB) radio set was 48.5% in the second quarter of 2014 (April – June), up
from 45.7% in the previous year. Ownership varies across the UK, ranging
from 58.1% in Cambridgeshire and Peterborough to 26.7% in Northern Ireland.

Around 1.7 million digital radio sets were sold in the year to the end of
June 2014, making up over a third (36.2%) of all radio sets sold. While
there has been a drop in sales of digital radio sets (down 9.1%), this
reflects an overall decrease in radio set sales (down 11.3%).

The number of new cars in the UK fitted with a digital radio as standard
has increased over the last year. More than half of new cars (54.8%) were
supplied with digital radio installed in the second quarter of 2014,
compared to 38.3% during the same period of 2013.

The coverage of digital radio has increased, with the BBC’s national DAB
multiplex covering 95% of homes and the national commercial digital
multiplex covering 90%. Local DAB multiplexes are estimated to cover 73% of
households.
The full Digital Radio Report 2014 is available on Ofcom’s website
<http://ofcom.cmail1.com/t/i-l-eikkit-ptjlljdj-h/>.
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