ARLA/CLUSTER: Segundo a BBC a escuta global em Onda Curta continua
em declinio
João Costa > CT1FBF
ct1fbf gmail.com
Terça-Feira, 10 de Julho de 2018 - 13:30:28 WEST
BBC: 'shortwave radio listening continues its steep decline'
Figures published by the BBC show more people are listen directly to World
Service English via the internet than by any other method
The Global Audience Measure (GAM) figures indicate how many adults the BBC
reached weekly with its news and entertainment content in the year 2017/18.
The BBC World Service, which has just undertaken its biggest expansion
since the 1940s, has seen its audience increase by 10m, to 279m. The total
global news audience has risen by a million, to 347m.
The shortwave radio audience has virtually disappeared in Pakistan, and is
down substantially in Nigeria.
Read the BBC report at
http://www.bbc.co.uk/mediacentre/latestnews/2018/bbc-global-audience
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