ARLA/CLUSTER: Analise do perfil dos leitores da CQ via "Like´s" no Facebook

[João Gonçalves Costa]

CQ Facebook 'Fans' top 10,000 mark - nearly half under age 45

News Release
As 2013 began, the number of 'likes' on the CQ Facebook page exceeded 10,000 for the first time. These fans of CQ continue to represent a considerably younger group of ham radio operators than organized ham radio has been reaching through traditional means.

CQ has had a page on Facebook since 2010, and the demographics of its fans have remained consistent even as the numbers have grown.
"Over 46% of CQ's Facebook fans are under age 45," said CQ Editor Rich Moseson, W2VU. "In addition, fully three-quarters are under age 55 and 20% are under age 35. This is continued proof that there is a significantly higher number of younger hams 'out there' than we commonly see at club meetings and hamfests. It also shows that reaching these younger hams requires 'meeting them on their turf'."
Facebook statistics show that CQ's fans are drawn from all over the world, with some 20 countries represented and members in the U.S. accounting for fewer than half of the total. CQ's Facebook page may be found at https://www.facebook.com/CQMag .
CQ Amateur Radio magazine www.cq-amateur-radio.com is the world's leading independent amateur radio publication, with print and digital edition readers in over 100 countries. CQ sponsors more than a dozen amateur radio contests and operating awards, including the world's most popular participation sport, the CQ World Wide DX Contest.

CQ is a publication of CQ Communications, Inc., which also publishes Popular Communications, CQ VHF and WorldRadio Online magazines.
In addition, Spanish and Portuguese versions of CQ are published in Spain and Brazil, respectively.

Fonte: CQ News Release

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